Marketing is thinking about the business in terms of customer needs and their satisfaction. Good clients are happy clients, and Lexilon is here to help you make your customers so. Marketing translation involves a great deal of creativity and cultural savvy, so much it is often equated with transcreation, a word used to describe the cross-cultural adaptation of advertising and marketing copy. Well researched and executed marketing translation can strengthen a brand’s identity abroad, preserving its uniqueness at the same time. Types of marketing documents and content I deal with are: advertising and sales brochures, E-mail marketing messages, E-commerce websites, product labels, and many more. Contact me and see what Lexilon can do for your business.